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NFTs, or non-fungible tokens, are digital assets that represent unique ownership of artworks, collectibles, games, and other forms of creative expression. They are powered by blockchain technology, which ensures their authenticity and scarcity. NFTs seemed to be the next big thing in the digital economy, reaching a peak of $17 billion in monthly trading volume in January 2022. However, since then, the NFT market has collapsed by 97%, with only $400 million in weekly trading volume as of September 2023. What caused this dramatic decline, and what can we learn from it?

The downfall of NFTs can be attributed to three main factors: the volatility of the cryptocurrency market, the oversupply and lack of quality of NFTs, and the environmental impact of NFTs.

  • The volatility of the cryptocurrency market: Many NFTs are bought and sold using cryptocurrencies like Ethereum, which have experienced significant fluctuations in value over the past year. When the crypto market crashed in May 2022, it also dragged down the demand and prices of NFTs. Many investors lost confidence in the crypto space and withdrew their funds, leaving behind a lot of unsold and devalued NFTs. The instability and unpredictability of the crypto market made it hard for NFTs to maintain their appeal and relevance.
  • The oversupply and lack of quality of NFTs: According to a report by dappGambl, out of 73,257 NFT collections analyzed, 95% of them had a market value of zero ETH. This means that most NFTs are worthless and have no buyers. Moreover, 79% of all NFT collections have tokens that remain unsold. This indicates that there is a significant imbalance between NFT creation and demand, and that many NFTs lack clear use cases, compelling narratives, or genuine artistic value. The proliferation of low-quality and unoriginal NFTs diluted the value and uniqueness of the whole NFT space. The scarcity and exclusivity that were supposed to make NFTs attractive became meaningless.
  • The environmental impact of NFTs: The creation and transaction of NFTs require a lot of energy consumption, as they rely on blockchain networks that use proof-of-work algorithms. These algorithms require miners to solve complex mathematical problems to validate transactions and earn rewards. This process consumes a lot of electricity and generates a lot of carbon emissions. According to dappGambl, the minting of 195,699 NFT collections with no apparent owners or market share would have required 27,789,258 kWh to mint, resulting in about 16,243 metric tons of CO2 emissions. This raises ethical and ecological concerns about the sustainability of NFTs. Many people became aware of the negative environmental impact of NFTs and decided to boycott or criticize them.

The downfall of NFTs shows that not everything that is hyped up is worth investing in. It also shows that innovation alone is not enough to create lasting value. NFTs still have a potential to revolutionize the digital economy, but they need to overcome the challenges of scalability, quality, and impact. They need to offer more than just novelty and speculation. They need to provide real benefits and solutions for creators and consumers alike.

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